

Dry Skin Type
Dry skin: what it means
If your skin feels tight after cleansing, looks dull by mid-afternoon, or shows fine flakes around the nose and cheeks, you're working with a compromised moisture barrier. Dry skin doesn't produce enough natural oils to hold water in, so the goal is layered hydration plus barrier repair, not just a heavier cream.
What to look for in products
- Ceramides to rebuild the lipid barrier
- Hyaluronic acid in multiple molecular weights for deep + surface hydration
- Squalane as a lightweight, non-greasy occlusive
- Snail mucin for humectant + reparative action
- Cream-textured cleansers and balm-to-oil cleansers
- Sleeping masks to lock everything in overnight
What to avoid
- Foaming cleansers with sulfates (SLS, SLES)
- Alcohol denat in toners and essences
- Daily physical scrubs or high-percentage AHAs
- Fragrance-heavy formulas if your barrier is already raw
Your K-beauty routine
AM: Gentle cream or low-pH gel cleanser, hydrating toner pressed into damp skin, hyaluronic essence, ceramide cream, SPF 50.
PM: Double-cleanse (oil cleanser then cream cleanser), toner, essence, ampoule with snail mucin or peptides, rich moisturizer, and a sleeping mask 2-3 nights a week.
Hero ingredients
- Ceramides: the literal building blocks of your skin barrier
- Snail mucin: humectant, soothing, and helps repair tiny micro-damage
- Heartleaf (Houttuynia cordata): calms redness that often comes with dryness
- Squalane: mimics your skin's own sebum without clogging pores
- Panthenol (Vitamin B5): pulls in moisture and supports healing
Browse the collection below for cleansers, essences, ampoules, and sleeping masks built around hydration-first formulas.
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Beauty of Joseon Glow Serum : PROPOLIS + NIACINAMIDE 30ml
Sale price£8.00
Regular price£15.00
Beauty of Joseon Relief Sun : Rice + Probiotics SPF50+ PA++++ 50ml
Sale price£7.00
Regular price£14.00
BIODANCE Bio-Collagen Real Deep Mask 34g
Sale price£6.00
Regular price£9.00
COSRX Beauty Kit
Sale price£116.00
Regular price£163.00
COSRX Low pH Good Morning Gel Cleanser 150ml
Sale price£10.00
Regular price£17.00
COSRX salicylic acid gentle cleanser 150ml
Sale price£10.00
Regular price£15.00
Dry Skin Kit
Sale price£102.00
Regular price£144.00
Dry Skin Kit
Sale price£81.00
Regular price£113.00
GSLEY Bubble Bomb Pack
Sale price£17.00
Regular price£23.00
GSLEY Nutrition Bomb Pack
Sale price£17.00
Regular price£23.00
HOLIKA HOLIKA ALOE 99% SOOTHING GEL 250ml
Sale price£9.00
Regular price£12.00
iUNIK Beta Glucan Daily Moisture Cream 60ml
Sale price£9.00
Regular price£17.00
iUNIK Lime Moisture Mild Peeling Gel 90ml
Sale price£28.00
Regular price£39.00
iUNIK Propolis Vitamin Eye Cream 30ml
Sale price£18.00
Regular price£24.00
iUNIK Propolis Vitamin Sleeping Mask 60ml
Sale price£17.00
Regular price£24.00
IZEZE BLACK Cumin NEM Bliss Suncream 50ml
Sale price£15.00
Regular price£21.00
IZEZE BLACK Cumin NPB Bliss Serum 30ml
Sale price£17.00
Regular price£25.00
IZEZE BLACK Cumin NTP Bliss Cleansing Oil
Sale price£20.00
Regular price£29.00
IZEZE HYPER CAA CICA Serum 30ml
Sale price£17.00
Regular price£25.00
IZEZE HYPER CGA CICA Cream
Sale price£17.00
Regular price£25.00
IZEZE HYPER CMA CICA Toner
Sale price£16.00
Regular price£23.00
IZEZE HYPER CSA CICA Cleanser
Sale price£13.00
Regular price£18.00
IZEZE LEMON CNA Vita Serum 30ml
Sale price£17.00
Regular price£25.00
IZEZE SOUL HCA Hydro 6.5 Gel Cleanser
Sale price£13.00
Regular price£18.00





