Sensitive Skin Type

Sensitive skin: what it means

Stinging when you apply a new product, redness that flares up for no clear reason, reactions to fragrance, heat, or even cold air. Sensitive skin has a weakened barrier that lets irritants in and moisture out. The right approach is minimal, fragrance-free, and barrier-first. Less is genuinely more here.

What to look for in products

Centella Asiatica and Madecassoside for calming + barrier repair
Heartleaf to soothe redness
Panthenol for healing support
Propolis for gentle antibacterial + nourishing benefits
Ceramide-rich, fragrance-free moisturizers
Mineral SPF (zinc oxide) over chemical filters

What to avoid

Anything with added fragrance or essential oils
Alcohol denat in any step
Physical exfoliants (scrubs, brushes, mitts)
High-strength acids and retinoids (introduce extremely slowly if at all)
Too many active ingredients layered at once

Your K-beauty routine

AM: Cream or balm cleanser (skip the foam step if skin is reactive), Centella toner, calming essence, ceramide moisturizer, mineral SPF.

PM: Gentle oil cleanser, optional second cleanse with a cream formula, Madecassoside ampoule, propolis essence on flared areas, barrier cream.

Hero ingredients

Centella Asiatica (Cica): clinically proven to calm and support barrier recovery
Madecassoside: the most active compound in Centella, even more targeted
Propolis: bee-derived, soothing and gently antibacterial
Heartleaf: visibly reduces redness in days, not weeks
Panthenol: comforts compromised barriers

Browse the collection below for minimalist, Cica-led formulas designed to calm reactivity and slowly rebuild a stronger barrier.

All Cleansers Toner Essences Serums & Ampoules Moisturizers Eye Care Sunscreen Masks